Layer 1Visual designInterfaces and the brand systems behind them.

Open to full-time roles· Product design · Product management

I help teamssolve problemsat every layer.

Product Systems Builder

See how I solve problemsDownload CV
Layer 2UX and product designHow it works, and what gets built first.
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Work About Let’s talk

Behind every screen, a flow. Behind every flow, a why.

H1 · display 700 · 80/82
role · 19/28
button
tap target 48
Sheet 2 / 3
Structure · hierarchy · flow
Layer 3Infrastructure and developmentData models and the code that runs them.

Beneath all of it, the system everything rests on.

profile1 row
PKid1
name"Adam Mark Cheirif"
tagline"I help teams solve problems at every layer"
roles["designer", "PM"]
status"open to full-time roles"
title"Product Systems Builder"
Sheet 3 / 3
System · data model

Design goes all the way down.

I work from the interface to the database to find the real problem, then build the fix.

See the work
Layer 1 · SurfaceScroll to peel it back

Selected work

From the first pixel to the last query.